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Submitted: December 5, 2012
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Danone Czech Republicby ~romankac

Designs & Interfaces / Web Interfaces

It‘s not just another redesign. It’s an complete functional experience that is intelligent, personal and inspiring.

Information flow and navigation is precisely targeted, well-structured and intuitive as possible! Overall look and feel is based on Danone unique brand key elements and supports the message “Health which pleasures me”. Used skeuomorphism (real-world elements and objects imitation) approach supports natural look and feel and intuitiveness! Clean and bold typography, visuals and rich textures helps user easily navigate through the content. This elements are also used as call-to-action elements. This means that they lead visitors and inspire them to desired follow-up actions. (product buying, content sharing, etc.)

Home page - [link]
Product page - [link]
Subpage - [link]
Mobile View - [link]